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Customer stories

CityDNA International Conference 2025CityDNA9–11 April 2025 · Budapest

An organising team of four. 65% of attendees used it.

Transcripts, summaries and translation across 15+ sessions, with a QR code printed on every badge.

A phone showing Snapsight’s Takeaways tab, held up in a full conference room at the CityDNA conference

The story

The challenge

Four people ran a conference for 150+ destination marketing professionals, and every session was packed with insights that can shift strategy. CityDNA needed each one captured accurately and in real time, without diverting resources it didn’t have.

What they ran

CityDNA first saw Snapsight at the AI-Opener for Destinations event hosted by GroupNAO, and brought it in as a sponsorship collaboration. It ran real-time transcripts, summaries and live multilingual translation across 15+ sessions with no one monitoring it, and a Snapsight QR code was printed on every attendee badge.

What happened

65% of attendees used Snapsight. They caught up on sessions they missed and rechecked key moments, speakers praised the accuracy of the summaries, and the team saved hours, maybe days, of post-event work. Next: more languages, Snapsight inside CityDNA’s event platform, and content before the event.

The numbers
that mattered.

65%
of attendees used Snapsight
15+
sessions captured with no one monitoring
4
people on the organising team

What it looked like
on the day.

A CityDNA session in Budapest with the Snapsight QR code on the screen beside the stageCover of the CityDNA International Conference programme, Beyond Boundaries, Budapest, 9–11 April 2025
CityDNA International Conference 2025 · a still from the published story’s video, and the programme

Products
they used.

Run this
at your next event.

Tell us about your programme and we’ll show you what attendees get.

Adapted from the case study Snapsight published on 9 May 2025.